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The snow and ice economy is hot, driving the demand of the textile industry to exceed expectations!
Release date: [2024/1/10]  Read total of [227] times

In the New Year's Day holiday in 2024, the Harbin cultural tourism market continued to be hot, forming a "snow and ice economy", which catalyzed the sales of outdoor sports supplies related to snow and ice to a certain extent, and led to the attention of the textile sector. Compared with the same period in previous years, the textile market is not light in the off-season this year, and the current opening rate of weaving remains above 70%; Looking forward to 2024, the prospects of the textile industry are promising under the replacement and new demand.


Textile off-season does not light weaving boot high at the same time


Following the rapid growth of double 11 winter textile sales, double 12 also ushered in a round of replenishment market due to the sudden drop in temperature and other reasons, and the number of double orders of winter fabrics has increased; The "snow and ice economy" of the New Year's Day holiday also catalyzed the sales growth of outdoor sports supplies to a certain extent, and the textile sector has attracted much attention recently; At the same time, near the end of the year, there were signs of a pick-up in foreign trade orders, and textile inventories ushered in a more obvious reduction.


As of January 4, the inventory of domestic grey fabric sample enterprises was near 32 days, far lower than the level of the same period in previous years. It can be seen that the winter of 2023 textile sales ushered in signs of recovery, it is precisely the removal of enterprise inventory to a certain extent to ensure the current operating rate of weaving enterprises. At present, the opening rate of domestic weaving enterprises is maintained at more than 70%, exceeding market expectations. Usually one month before the Spring Festival, the domestic weaving opening probability will gradually show a downward trend, and the opening probability will fall rapidly near 10-20 days from the Spring Festival. However, the performance in 2023 is relatively different, and the current domestic weaving enterprises have not yet fallen significantly, and some of the enterprises originally scheduled to stop work in mid-January plan to postpone the shutdown near January 20-25. It is expected that in mid-January, the comprehensive opening probability of weaving will still maintain the level near 70%, and on January 25, the comprehensive opening probability of weaving will decline to the level near 40%.


It is reported that although the current sales of winter fabrics have come to an end, along with the gradual listing of spring textiles, the terminal spring textile orders have also been issued, as of the end of December, the order days of weaving sample enterprises reached 18 days, compared with November there was a slight rebound. Considering the current decline in the inventory of terminal clothing enterprises, the market is expected to improve the textile and fiber orders in spring.


Demand positive feedback to help polyester rebound


Throughout the textile fiber, although the synchronous polyester bottomed out in mid-December, consistent with the second round of textile demand trigger time, however, the main reason for the rise of polyester fiber comes from the cost side, the price of raw material - ethylene glycol due to supply disturbance continues to rise, and the cost side drives polyester products to varying degrees. The positive feedback on the demand side has become the second reason under the market, helping the price of polyester products to rebound, of which the polyester filament in the low inventory has a relatively large increase.


From the seasonal consumption point of view, the textile industry usually ushered in the first half of the demand small peak season, when the spring and summer orders will be fully issued, as well as the end of 2023 foreign trade orders pick up, will also boost the demand for the 2024 small peak season. Therefore, considering the late Spring Festival holiday in 2024, the weaving industry is expected to resume work in succession at the end of February, and the opening probability is expected to gradually increase, and it is expected to recover to near 70% in mid-early March.


Whether it is "barbecue economy" or "ice and snow economy" in 2023, it shows the vigorous vitality of China's consumer market. Looking ahead to 2024, the textile industry will continue to show its potential to be market-oriented and committed to improving the functionality, performance and diversity of products, further stimulating the demand for textiles and injecting new vitality into the entire textile industry.


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