Linabelle, Cotton Doll, Loopy, Strawberry Bear, Ikea Shark... In recent years, "raising" plush toys has become a new trend, which not only appears in the children's market, but also spreads among adult groups and becomes a consumption trend that cannot be ignored. The price of some plush toys has soared, increasing by more than 10 times.

New business opportunities? A new trend in plush toys

A single toy costs thousands of dollars

In recent days, the reporter visited some brand toy stores and found that many dolls were given a personal symbol. Plush toys give a cute shape, a topical image, coupled with the accurate expression of the current mental state of young people to attract a lot of "fans" to buy. These plush toys are as low as hundreds of yuan and as high as thousands of yuan, but they are still very popular, and there are long queues in front of the checkout counter in many stores.

On social media, many netizens shared and posted countless posts. The poster will name the plush toys, change their clothes, take them to live, work, travel, eat, etc., and then share the fancy "raising a baby" on social platforms.

Douban "Plush toys also have life", "What is your IKEA shark doing today" and other group members have more than 140,000 people, many netizens recommend plush dolls, share toys daily, and discuss how to scientific and reasonable "feeding".

Some enthusiasts speculate on the price difference

Why are small plush toys sold so expensive and often out of stock? A brand customer service told reporters: "Every baby is not just a soft doll or gift, it is your friend, confidant, child or partner to accompany you day and night." It is understood that the label of each doll of a brand says "Please look after me", and the toy is given a personalization to accurately grasp the emotional needs of consumers.

The Chiikawa x Miniso dream-themed pop-up store in CoCo Park recently landed and attracted many young people to punch in.

In addition to the emotional value, many plush toys are also used to fry the price difference.

In addition, the brand's "retirement" policy has made some dolls "out-of-print" products, further pushing up the market value. On second-hand platforms, some rare dolls are sold at high prices.

China's smart manufacturing helps swimming team win Olympic title

Pan Zhanle won China's first swimming gold medal at the Paris 2024 Olympic Games in the men's 100m freestyle final with a new world record time of 46.40 seconds. In the men's and women's 4x100m medley relay finals, the Chinese team once again stunned the field, breaking a world record time of 3:37.55 to win the silver medal, showing the excellence of Chinese swimmers.

Athletes in high-intensity training and competition, physical recovery is particularly critical, high-quality sleep quality is an important guarantee for physical recovery. A good night's sleep also plays a crucial role in improving performance. In order to help the Chinese swimming team achieve good results, the team of Professor Liu Li of Beijing Institute of Fashion Technology, Beijing Sport University and Musi Group jointly developed the solution of "undifferentiated sleep sleep equipment". The introduction of this innovative sleep equipment has played a role in improving the performance of athletes.

In order to better escort the good sleep quality of Chinese athletes, the Beifu team and Hemusi Group set up the Sports Health and Sleep laboratory to conduct in-depth research on the mattress partition model based on Chinese human body characteristics, as well as the relationship between mattress partition pressure and sleep, and explore the individual needs of athletes in different sports on mattress hardness. Combined with environmental factors such as temperature, humidity and other effects on sleep. The use of advanced technical means, combined with Musi AI technology and high-performance materials, to develop mattresses that meet the needs of special athletes, with special attention to the comfort of mattresses and pillows and their impact on sports training recovery.

Freight fluctuations, textile enterprises turn a corner?

Freight rate decline trend gradually stopped, cost or increase?

Since April this year, the sea freight has risen continuously, and some routes have risen from the original $3,000 to nearly $10,000 later, making many textile foreign trade people miserable.

After entering July, the sea freight rate finally dropped. However, in order to curb the continuous decline in freight rates, foreign media reported that major route operators plan to adjust freight rates from Asia to the West Coast of the United States in mid-August.

It is worth noting that the third quarter as the traditional freight season, freight volumes will continue to grow strongly, and the subsequent maritime market will be increasingly short of ships, short of boxes and other situations. As a result, the decline in freight rates is expected to come to an end in August.

And market rumors, after the shooting, the "Trump effect" has emerged, and some trade protectionist measures may be implemented, especially in terms of tariffs, which will affect the textile market to a certain extent, and some purchase orders will arrive in advance.

For textile foreign trade enterprises, these changes are particularly important when it comes to order delivery and profit space. If we can grasp these orders that come in advance and reduce transportation costs as much as possible, this will undoubtedly make textile enterprises gain more profits.

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