On February 7, the 9th Asian Winter Games officially opened in Harbin, the pearl of Northeast Asia. In the live media coverage of the Harbin Asian Winter Games, Xinhua News Agency pointed the camera at the National Advanced Functional Fiber Innovation Center from Shengze Town to explore the scientific and technological power behind the licensed products of the Asian Winter Games and feel the warmth brought by science and technology.

Harbin Asian Winter Games licensed products "Sheng Ze made"

In the live broadcast, Xinhua News Agency reporter Chen Si at the National Advanced Functional Fiber Innovation Center, and Zhang Lin, vice minister of research and development of the center, revealed the "special skills" of licensed goods of the Asian Winter Games for the audience. These products use a carbon nanocomposite heating and temperature control system, the core of which is a soft film made of carbon nanomaterial, only about half the thickness of A4 paper, is super flexible, can be folded at will and is not easily damaged.

Take the Asian Winter Games mascots "Hamahama" and "Nini" dolls as an example, long press their right chest position, the energy light will turn on, and the dolls will quickly heat up. The doll has a built-in charging bank, which can meet the heating needs of outdoor activities when fully charged, and has a three-speed temperature control chip, which can adjust the temperature according to different scenes and needs, the highest level can reach 50 degrees Celsius, which not only allows users to warm up quickly, but also automatically switches to the middle or low gear after reaching the appropriate temperature, ensuring warm experience and avoiding the risk of low temperature burns.

Also using this technology are tiger hat scarves, golf warm vests, car steering wheels, blankets and other products. Among them, the tiger head hat scarf heating position in the neck and the back of the head, can effectively keep the head and hands warm; Warm golf vest heating position on the back, with daily clothing habits fit, can continue to provide warmth; The steering wheel heats up in a circular range of about 270 degrees throughout the grip, covering the driver's daily touch area; The blanket feels soft to the touch, whether it is draped or padded under the body, it can bring a comfortable warm experience to the body.

The market trading atmosphere is strong, the trend continues to rise

With the resumption of work of textile enterprises, the market trading atmosphere gradually rebounded. China textile city field also started in early eight, everywhere is filled with vigorous vitality and vitality. Among them, the North United curtain fabric market performance is particularly bright, the opening rate is as high as 87%, the first day of passenger flow of 15,000 people, showing a strong momentum of development, for the New Year's economic development has injected a strong impetus.

At the same time, the enterprises in the live e-commerce base of China Textile City clothing market have also begun to go all out to open live streaming and catch up with orders.

With the resumption of work of textile enterprises, the market trading atmosphere gradually rebounded. China textile city field also started in early eight, everywhere is filled with vigorous vitality and vitality. Among them, the North United curtain fabric market performance is particularly bright, the opening rate is as high as 87%, the first day of passenger flow of 15,000 people, showing a strong momentum of development, for the New Year's economic development has injected a strong impetus.

At the same time, the enterprises in the live e-commerce base of China Textile City clothing market have also begun to go all out to open live streaming and catch up with orders.

In the face of the new policy of the EU textile people to adopt what strategies

On February 7, local time, US President Trump signed an executive order, deciding to suspend the cancellation of the "minimum" tariff exemption policy for small parcels of less than 800 US dollars from China. It comes less than a week after Trump removed the tax-free threshold. At the same time, recently, the European Commission issued an announcement on the official website: the EU will officially cancel the implementation of many years of "duty-free import goods below 150 euros" policy (originally applicable to B2C orders with a value of less than 150 euros), instead of imposing tariffs on all imported goods.

The implementation of this new measure, the double superposition of textile and apparel tariffs and value-added tax, will lead to the final price of apparel products increased by 15%-40%, posing a greater challenge to price-sensitive consumers and small and medium-sized sellers. In general, in the face of the EU's new policy changes this time, textile and garment enterprises need to consider from many aspects.

1, develop emerging markets, reduce market risks With the further release of the consumption potential of emerging markets, such as Southeast Asia, the "Belt and Road" along the countries and Africa and other regions of the e-commerce market growth rate, with greater growth potential and profit margins. Textile and garment enterprises can take advantage of market opportunities in these regions to expand new sales channels. Building green competitiveness through regional and bilateral trade agreements. At the same time, the use of promotional nodes and other business opportunities to carry out targeted marketing activities to enhance brand awareness.

2. Optimize the supply chain layout, ensure smooth and fast logistics, establish overseas warehouses in overseas markets, and realize local storage and distribution of textile and garment products. In this way, the distance and time of cross-border transportation can be reduced, improving the customer experience. At the same time, overseas warehouses can better respond to fluctuations in market demand and improve the flexibility of the supply chain. And cooperate with professional logistics service providers to ensure the smooth and efficient logistics process.

3, enhance the added value of products to meet differentiated needs, strengthen the innovation ability of the design team, combine the fashion trend and consumer demand, develop more attractive products. For example, the excellent Chinese culture and global trend culture are integrated into the product design to form a unique brand aesthetics.

4. Strengthen brand building, establish image and reputation, clarify the core value and unique selling point of the brand, and form differentiation with competitors. For example, emphasizing the environmental protection, comfort or fashion of products to attract specific consumer groups. According to the cultural background and consumption habits of different markets, local operations are carried out.

Changzhou Fubon Chemical Fiber Machinery Factory Technical production: Polypropylene spinning machine, polypropylene FDY spinning machine, polypropylene FDY equipment, polyester POY spinning machine, polyester POY production line, polyester POY equipment, polyester POY machinery, polyester recycled bottle FDY spinning machine, polyester FDY spinning machine, polyester FDY machinery, Spandex spinning machine, spinning special parts, polyester small Experimental machine, polypropylene small experimental machine, nylon small experimental machine.

Changzhou Fubon Chemical Fiber Machinery Factory Technical  is a research and development and production of all kinds of chemical fiber machinery as the main professional manufacturing suppliers, research, development, production and sales as one, in order to meet the market demand, our factory has established a perfect chemical fiber spinning experimental base, to provide customers with good equipment and technical services. We mainly provide customers with complete sets of polyester, polypropylene, nylon, spandex and other chemical fiber complete sets of equipment, and undertake a variety of related equipment renovation projects and customized services.