Role is formed according to the expectations and requirements of the organization, superiors, customers and themselves on the performance of duties, and is the sum of a series of behavioral patterns. It comes from the organization, taking the family as an example, in which there are roles of parents, children and so on.

First, it is crucial to correctly understand the role of managers

The cognition of the role of managers in an enterprise is affected by many factors, such as the responsibility to perform the duties, interpersonal relationship, scene, responsibility boundary, power, authority, personal emotion, working conditions, available resources and abilities of the incumbents. In particular, the biographical characteristics of managers' own development, including their native family background, genetic genes, acquired growth experience, human characteristics and behavioral motivation, personality characteristics, behavioral styles and behavioral habits, are the key elements that affect the cognition of managers' roles.

In the efficient management of enterprises, it is crucial to correctly understand the role of managers. The roles of managers are described from different aspects as follows:

schemer

Managers need to formulate specific strategic plans and detailed work plans according to the vision and goals of the enterprise. For example, the manager of an electronic product manufacturing enterprise should formulate an annual production plan according to market trends and enterprise production capacity, including product types, output, production schedule and other details, but also plan new product research and development plan, determine research and development goals, schedules and budgets.

Bookie

Reasonable allocation of human, material and financial resources to build an efficient organizational structure. For example, in the implementation of the project, the manager should determine the members of the project team, clarify their respective responsibilities, arrange the required equipment, venues and other resources, and coordinate the work flow between various departments to ensure the smooth progress of the project.

director

During the work process, the manager should guide and supervise the employees to ensure that the tasks are carried out according to the plan. Take the sales team as an example, the manager should guide the sales staff's business development direction, supervise the sales progress, timely correct the improper behavior in the sales process, and ensure the achievement of sales targets.

coordinator

Solve various conflicts and contradictions within and outside the organization, and promote communication and collaboration between departments and employees. For example, in a cross-departmental project, different departments may have conflicts due to different interest demands and work priorities. The manager should find the balance point of interests of all parties through communication and coordination, so as to promote the project smoothly.

Second, the modern role of managers

The correct cognition of the role of managers helps managers to better play their own functions, improve management efficiency, and promote the efficient development of enterprises.

Strategic leader: Managers should stand in a macro perspective, insight into market dynamics, industry trends and policy changes, and develop a forward-looking and adaptive strategic direction for the enterprise. For example, Internet enterprise managers should be keen to capture the development trend of mobile Internet, artificial intelligence and other technologies, lead enterprises to transform in time, and layout new business areas.

Change enabler: In the rapidly changing market environment, managers should have the courage to promote organizational change, break traditional thinking and models, and introduce new management concepts, technologies and methods. For example, managers of traditional retail enterprises, in order to cope with the impact of e-commerce, promote enterprises to carry out digital transformation, establish online sales channels, and optimize supply chain management.

Team Enablers: Focus on the growth and development of employees, providing training, resources and support to stimulate their potential and creativity. For example, managers of science and technology enterprises provide opportunities for technical personnel to participate in technical seminars and training courses, encourage employees to try new technologies and new methods, and provide financial and equipment support for employees' innovative projects.

Culture shaper: Create a positive and distinctive corporate culture to unite employees' values and sense of belonging. For example, in an innovation-oriented enterprise, managers encourage employees to put forward new ideas and create an innovative culture by organizing activities such as innovation competitions and sharing meetings.

Relationship builder: Managers should actively establish good cooperative relations with external stakeholders, including customers, suppliers, partners, government departments, etc., to create a favorable external environment for enterprise development. For example, enterprise managers can establish long-term and stable cooperative relations with customers and expand market share by participating in industry exhibitions, business negotiations and other activities.

Third, how to play the role of business manager

To play the role of a good business manager, you need to start from many aspects, the following are some suggestions:

Strategic planning

1. In-depth study of the market and competitors, combined with their own resources to develop long-term strategies.

2. Refine the strategy into phased goals and break it down into various departments.

Team management

1. Establish a scientific selection mechanism and assign posts according to employees' strengths.

2. Develop training plans to motivate employees with material and spiritual incentives.

3. Pay attention to the needs of employees and create a culture of solidarity and collaboration.

Operational decision

1. Establish an information system to provide sufficient basis for decision-making.

2. Use scientific methods to weigh the pros and cons and make decisions decisively.

3. Strengthen risk awareness and establish early warning and response plans.

Communication and coordination

1. Communicate closely with all levels and departments within the enterprise, organize meetings to promote the flow of information.

2. Represent the enterprise to communicate effectively with external stakeholders and maintain cooperative relations.

self-improvement

1. Keep learning new management concepts and technologies.

2. Set an example for employees with a high sense of responsibility and professionalism.

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