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Textile information | Industry empowerment, when calligraphy meets fabric, Keqiao textile's cultural circle breaking journey!
Release date: [2025/4/3]  Read total of [9] times

At the fourth Chaoshan International Textile and Garment Expo, Shantou released the new "four major projects" of textile and garment industry, centering on creating a highland of textile and garment industry with global influence, benchmarking "domestic leading and world first-class" and focusing on building "dual bases and dual centers".


01, Shantou released the textile industry new "four major projects"


The new "four major projects" are the new quality fabric manufacturing base, the international textile number trade base, the intelligent cloud warehouse center, and the talent financing center, aiming to enhance the superposition effect of "provenance + gathering place, stock + growth trend, production capacity + technology", forming a closed loop from fabric research and development to brand sales, doing large-scale, doing excellent quality, doing broad channels, and strengthening the ecology.

Among them, the new quality fabric manufacturing base aims to achieve an annual output of 1 million tons of nylon production scale, build the largest production base in the country, and attract upstream and downstream high-quality enterprises. The International Textile Trade Base aims to build the country's largest textile and garment Internet business gathering place, develop the "cross-border e-commerce + industrial belt" cluster, and expand the "people, goods, and chain" digital scene. The intelligent cloud warehouse center aims to build a modern logistics hub that radiates the country and links the world, and highly integrates transportation, warehousing, distribution, distribution, information and other functions to form a more efficient and convenient logistics system. With the goal of building a national leading platform for talent cultivation and scientific and technological innovation in the textile and garment industry, the Center deepens the integration of production, learning and research, and cultivates "innovation source" and "talent gathering place".

Weng Chuangjie, president of Shantou Textile and Garment Industry Association, said that in just three years, the "four major projects" have all landed. Shantou textile and garment industry has realized the change from "loose" to "group", from "gathering" to "cluster".

Wen Zhanbin, secretary of the Shantou Municipal Party Committee, said that Shantou has achieved a complete industrial chain from a drop of crude oil to a yarn to a garment within 50 kilometers by forging "one chain". Create "a meeting" to play the strongest voice in the development of the global close-fitting apparel industry; To build "One city" and become a global textile and garment industry hub integrating technology research and development, production and manufacturing, product exhibition and marketing, and intelligent cloud warehouse.


02, by the wind of gold, silver and four, Keqiao textile sails


On March 26, "Silk Road Keqiao · All over the world" entered Zhengzhou precision matchmaking meeting successfully held. As the first matchmaking meeting of the "Silk Road Keqiao · All over the World" series in 2025, this event aims to build an upstream and downstream communication platform of the industry, promote the zero-distance contact between fabric enterprises and clothing brands, strengthen the business cooperation between Keqiao and Zhengzhou apparel industry chain upstream and downstream enterprises, and explore how to change the "supply chain" into a "win-win chain" based on the current situation.

Qi Jintong, member of the Party Working Committee of China Textile City and deputy director of the Construction Management Committee of China Textile City, Ma Mohan, deputy director of the Consumer Goods Department of Zhengzhou Industry and Information Technology Bureau, and Pan Jianrong, member of the Party group and deputy director of the Exhibition Industry Development Center of Shaoxing Keqiao District, delivered speeches respectively, introducing the advantages of Keqiao and Zhengzhou textile industry and the vision of win-win cooperation. And sincerely invite Zhengzhou relevant leading guests and business representatives to participate in the 2025 China Shaoxing Keqiao International Textile Expo (Spring) in May. At the event site, Shaoxing City Keqiao District China Textile City construction Management Committee and Zhengzhou Garment Association held a strategic cooperation signing ceremony for industrial clusters. In the future, the two sides will jointly deepen the industrial cycle, fully integrate the superior resources of the two sides, and jointly build an efficient platform for mutually beneficial cooperation and value docking of industrial clusters, so as to promote a new model of win-win cooperation.

The matchmaking meeting brought together nearly 30 high-quality merchants in China Textile City and more than 100 representatives of Henan clothing brands and enterprises to conduct point-to-point and face-to-face accurate docking, further promoting collaborative innovation and complementary advantages of fabrics and clothing. Fabric suppliers from China Textile City, such as Wohong, Ruichai, Century Hongfeng and Tianxi, displayed high-quality products including Tencel silk and silkworm silk high-end women's pants fabrics, functional outdoor fabrics, various types of knitted fabrics, professional fabrics, etc., with rich categories and complete processes, providing diversified choices for clothing brands present. The on-site business atmosphere is rich, suppliers take the initiative to show product advantages, brands understand product characteristics in a short time, face-to-face exchanges promote the efficient integration and collaborative development of fabric enterprises and clothing brands, and promote the link between fabric development and clothing production.


03, from calligraphy to fabric industry integration


From March 29 to April 1, the "Lanting Calligraphy Collection" sponsored by the Management Committee of Lanting Cultural Tourism Resort of Shaoxing City was launched in Lanting, the millennium calligraphy holy land. Centering on the theme of "universal participation and public sharing", with "Calligraphy +" as the core, the activity integrates various forms such as cultural and business travel exhibition, water fashion show, ancient style reproduction, etc., bringing a calligraphy cultural feast to the public and tourists.


Water fashion Show: From calligraphy to fabric industry convergence

As an important part of the activity, "Keqiao Polite calligraphy XIN" - millennium encounter · water fashion show, with water as a volume, clothing as a poem, relying on the natural landscape of Lanting River, vividly show the innovative vitality and fashion charm of Keqiao textile industry.


The whole show centered on the three chapters of "Millennium encounter · the dexterity of calligraphy", "Millennium encounter · the elegance of orchids" and "Millennium encounter · the softness of fabrics", artfully integrated calligraphy and orchid elements, and displayed in clothing, silk scarves and other works. The traditional culture is reborn in the fashion expression, and the Oriental aesthetics is colorful in the modern design, which infuses the new vitality of cultural empowerment for Keqiao Textile.

Reinventing the Ancients: Cultural resonance across millennia

In the activity, nine ancient scenes inspired by "Lanting Xixiang Map" and "Xiyuan Ya Ji Map" were reproduced, creating an immersive experience line that "crosses the millennium". Visitors stroll along the bamboo forest path, from playing the qin to burning incense and sipping tea, every step is immersed in the spirit of Wei and Jin. In the scene, actors dressed in Wei and Jin Dynasties costumes play chess with tourists and link poems, and history and reality quietly overlap at this moment. In addition, interactive experiences such as the pot asking ceremony, the ring in the auspicious, and the hammer ball contest allow visitors to touch the cultural context in the game.


The four-day Lanting calligraphy collection is not only a cultural feast, but also a vivid epitome of the deep integration of Shaoxing's "culture + industry". When traditional culture is given the temperature of innovative expression and participation of the whole people, culture can be transformed from "heritage" to "asset", giving birth to a sustainable development ecology with both social and economic benefits, and becoming a vivid interpretation of the integration of industry, city and culture.


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